Doing business in the ‘New Normal’

by | Apr 25, 2020 | News and Reviews | 0 comments

Who would have thought that the world would change so quickly due to the outbreak of a brand-new virus? Like some apocalyptic movie shops are closed, streets are empty, and people have been confined to their houses.

In light of President Ramaphosa’s latest address and incremental lockdown relief plan, it seems many businesses will continue to be unable to operate as usual. In fact, ‘business as usual’ will probably never quite be the same again.

How will the Corona virus outbreak change the way business is done?

We think that as far as possible businesses need to invest in their online platforms as person to person contact should (obviously) be limited. If your business sells physical products now is a great time to set up an online shop and prepare to shift to a more eCommerce-centred way of doing business. This can also be applied to certain service-based businesses. Video streaming, live chat, and informational articles are all ways that service-based businesses can continue to reach their customers.

Businesses have embarked on various strategies to keep cashflow coming in during this time of lockdown such as selling vouchers and pre-bookings. This can all be accomplished via a website and is another awesome way that your can keep your customers engaged during this time.

There are a lot of unknowns during this strange time, and while we hope that we can return to the ‘new normal’ as soon as possible, in the meantime, it’s best to take pro-active measures to prepare for the uncertain future ahead of us.

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